Kim Rohwer, the founder of Nash + Jones skin care company, doesn’t take the term “all natural” lightly. Nor does she stop there.
Coconut oil, for example, has become a media darling featured on blogs and in nutrition and beauty magazines and is wonderful, not only for cooking but for your skin as well. That said, it shouldn’t be used on your face, says Kim.It will likely clog your pores. She has spent the past 14 years since her son was born learning the ins and outs of skin care. Both she and her son once struggled with allergy-induced rashes and breakouts, so she made it her mission to find a solution. Her research led her to conclude that what you put on your body can be as important as what you put in it.
The company has about two dozen products — mostly for the face — that cleanse, hydrate and exfoliate, including the brand’s Clay Cleanser, a liquid Castile soap made with kaolin clay and pink Himalayan salt, and an eye cream made from ingredients including Vitamin E and cold-pressed sweet almond and raspberry oils. There is also the Kelp Body Polish with solar-evaporated Dead Sea salt and organic kelp, a Hair Tonic made with essential oils, a lip balm containing shea butter, avocado oil and beeswax, and accessories such as a hand-carved wood soap dish, wooden bowls and bamboo washcloths.
Based just outside Nashville in Fairview, Tennessee, where Kim lives with her husband, Brant, and their two children, Nash + Jones makes products that are available online and carried in 300 stores nationwide, including Chip and Joanna Gaines’ Magnolia Market at the Silos in Waco, Texas. Locally, they can be found at a variety of retailers including Oak Nashville on Charlotte Avenue, Herban Market in Cool Springs and David Arms Gallery in Leiper's Fork. nashandjones.com
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Photographed at Noelle Nashville